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Does she have a favorite Crayola color? Of course. “It’s a fun time to be in the crayon business,” Rieland says. Crayola held an online contest to pick a name.

Last year, Crayola introduced a new color based on a vibrant blue pigment discovered by scientists at Oregon State University. “We want kids to have whatever colors they are looking for.” “The world is made up of so many different colors,” Rieland says. Today, Crayola crayons come in more than 150 hues. The set had eight colors and sold for just 5¢.

“If they can’t go faster, we want them to make a little bit more.” A World of ColorĬrayola produced its first box of crayons 115 years ago, in 1903. “We want the machines to go a little bit faster,” she says. Rieland and her team are always looking for creative ways to increase production. Now the crayons are ready to be shipped to stores. This machine puts one crayon of each color into boxes. But good crayons are scooped up by a worker who hand-sorts them into a collator. Defective crayons will be melted into another batch. Next, a worker carefully inspects each crayon, setting aside those that are broken or chipped. SERIOUS SORTING A worker grabs crayons to stack them into the collator behind her. A conveyor belt moves them to a labeling machine, which double-wraps a label around each crayon. from the molds and picked up by a robotic arm. (verb) The referee can eject players from the hockey game.

Then they are ejected × eject ICON SPORTSWIRE-GETTY IMAGES are poured into a giant vat and mixed together, then piped into molds. (noun) Chlorophyll is a natural pigment that gives leaves their green color. The process begins when hot wax and powdered pigment × pigment DEA/V.GIANNELLA-GETTY IMAGESĪ substance that gives color to other materials Creating CrayonsĬrayola produces its crayons in large, single-color batches. It’s her job to help the company produce a steady-and growing-supply for customers around the world. “There’s a great demand for crayons,” Crayola engineer Elizabeth Rieland told TIME for Kids. They’re used by people in more than 80 countries. In a year, the Crayola company produces nearly 3 billion of the colorful wax sticks. Here, humming machines and bustling workers crank out about 180 crayons a minute.

Step into the Crayola factory in Easton, Pennsylvania.